Don’t just mix, but elevate!

Simon Ford had always been passionate about Gin — and you know how passionate people get… they like to shake things up a little. And we mean that quite literally. The question that started it all goes something like this: “Does the ultimate Gin for cocktails even exist?” And sorry for the spoilers, but yeah, now it does. And that’s all thanks to Simon teaming up with a group of bartenders, distillers, and professional drinkers who embarked on a journey to create the perfect mixer. They meticulously experimented with different botanicals and classic cocktails, even going so far as to create detailed flavor maps, until finally, after countless attempts (well actually, after 83), they struck gold.

Their Fords London Dry Gin is the ultimate expression of gin-making artistry. It is crafted at Thames Distillery in London under the expert guidance of 8th-generation master distiller Charles Maxwell, a true veteran of the art with over 40 years of experience. This Gin is created from a neutral grain Spirit made from the finest English wheat and infused with a symphony of 9 botanicals, including juniper, coriander seed, lemon peel, bitter orange peel, grapefruit peel, angelica, cassia, jasmine, and orris. The result is a one-of-a-kind flavor profile that has earned universal acclaim from professional and at-home bartenders alike.